By: Brian Reid  |  May 17, 2012

Yesterday, the American Society for Clinical Oncology released somewhere around 5,000 abstracts to be featured at their annual confab, which kicks off June 1 in Chicago. That’... More »

By: Chuck Hemann  |  May 17, 2012

Over the last few years communicators have had a ringside seat to the biggest shift in their profession since, well, the creation of broadcast television. Consider for a moment tha... More »

By: Katie Macdonald  |  May 16, 2012

#MDigitalLife is a WCG program designed to learn from and to showcase physicians who are blazing new trails in the digital world – changing the way that medicine is practiced and b... More »

By: Aaron Strout  |  May 15, 2012

This post originally appeared on the MITX blog on 5/1/12. Historical Perspective Fifty years ago, life was relatively simple for marketers. They had to worry about billboards, news... More »

By: Brian Reid  |  May 11, 2012

In the past couple of decades, we have seen almost every possible flavor of would-be savior of the world of journalism from Tina Brown to the robots that run Google News. So itR... More »

By: Aaron Strout  |  May 10, 2012

On March 4, 1933, newly elected U.S. President, Franklin Delano Roosevelt, uttered the now famous words, “the only thing we have to fear is fear itself” during his inau... More »

By: Greg Matthews  |  May 09, 2012

#MDigitalLife is a WCG program designed to learn from and to showcase physicians who are blazing new trails in the digital world – changing the way that medicine is practiced and b... More »

By: Brian Reid  |  May 05, 2012

It’s hard to imagine a profession changed more thoroughly and more quickly than my business: communications. The textbook I have on my desk — Advertising & IMC: Pri... More »

By: Matthew Snodgrass  |  May 04, 2012

Good writing takes on a new spin when you’re asked to write for short (and very short) form media like Facebook or Twitter. In this episode of the WCG ThoughtLeaders podcast,... More »

By: Greg Matthews  |  May 03, 2012

#MDigitalLife is a WCG program designed to learn from and to showcase physicians who are blazing new trails in the digital world – changing the way that medicine is practiced and b... More »

By: Greg Matthews  |  May 02, 2012

Welcome to the 3rd edition of the Healthcare Social Media Review!  I’ve been incredibly inspired by the wonderful work that’s been submitted on the subject of “In... More »

By: Chuck Hemann  |  April 29, 2012

How many times have you read a blog post or seen tweets over the last two years arguing that conferences have no value? That all conferences are good for anymore is networking? Or,... More »

By: Greg Matthews  |  April 27, 2012

Among the many amazing conversations that we had during SxSW this year, the one that Kyle Flaherty and I had with Sanofi’s Michele Polz stands out for a number of reasons. Fi... More »

By: Greg Matthews  |  April 27, 2012

I love blog carnivals.  When I was first getting into the healthcare/social media world, one of my best sources of information and inspiration was the famous Grand Rounds hosted by... More »

By: Brian Reid  |  April 27, 2012

There were two unrelated items involving copy editors in the last week. The first involved the Denver Post, which said that — as part of a cost-cutting exercise — that ... More »

By: Greg Matthews  |  April 25, 2012

#MDigitalLife is a WCG program designed to learn from and to showcase physicians who are blazing new trails in the digital world – changing the way that medicine is practiced and b... More »

By: Chuck Hemann  |  April 24, 2012

We all have our bucket list items. Whether it is jumping out of an airplane, running your own company or traveling around the world, there is a good chance you have several items y... More »

By: Brian Reid  |  April 19, 2012

Imagine, for a moment, that you are a cancer patient in an examination room. Your doctor enters and tells you that there are two treatment options. One assures you of 18 additional... More »

By: Adam P. Silverstein  |  April 13, 2012

Here’s the secret to succeeding in business. Ready? First, make a good product that works well and is delivered efficiently. Second, never forget how important your customers are, ... More »

By: Brian Reid  |  April 12, 2012

My first job in journalism was working on what we called the “speed desk” at a wire service. In addition to jumping onto whatever breaking news was happening, I awoke a... More »

By: Aaron Strout  |  April 11, 2012

And the rich keep on getting richer… Yes, WCG is happy to announce that we have added another big brain/seasoned veteran to the team in one Mr. Rob Cronin. Specifically, Rob ... More »

By: Greg Matthews  |  April 10, 2012

Most of us who are active on the interwebs are familiar with the concept of TED Talks.  Founded in 1984 (and operating annually since 1990), the format has become a phenomenon that... More »

By: Brian Reid  |  April 05, 2012

On Monday, the Wall Street Journal ran a provocative — and wrong — look at some recent “PR fiascos” involving BATS Global Markets, JetBlue and Global Paymen... More »

By: Matthew Snodgrass  |  April 05, 2012

WCG's Matt Snodgrass explores the topic of Facebook users who may be too young for social media. »

By: Greg Matthews  |  April 04, 2012

#MDigitalLife is a WCG program designed to learn from and to showcase physicians who are blazing new trails in the digital world – changing the way that medicine is practiced and b... More »

By: Chuck Hemann  |  March 30, 2012

This was an exciting week within the halls of WCG. The analytics team, now approaching 40 people, was assembled in Austin for two days of training and development. It was the first... More »

By: Rachael Baker  |  March 30, 2012

During SXSW 2012, Kerri Sparling, creator of the diabetes blog Six Until Me, was gracious enough to swing by our Austin office for an interview. As one of approximately 26 million ... More »

By: Brian Reid  |  March 29, 2012

Earlier this month, Pew Research Center’s Project for Excellent in Journalism published what most people assumed was another grim assessment of the future of newspapers, ost... More »

By: Greg Matthews  |  March 28, 2012

#MDigitalLife is a WCG program designed to learn from and to showcase physicians who are blazing new trails in the digital world – changing the way that medicine is practiced and b... More »

By: Adam Pedowitz  |  March 26, 2012

Through our partnership with Sharecare, WCG has had the opportunity to shed light on important conversations related to health and wellness in the U.S., and the people driving thos... More »