WCG wields every modern communication tool available in order to get our clients results. Whether it’s communications, interactive or creative strategies, WCG is at your service. And if you want to go the extra mile and integrate all three, WCG will be there to help launch your brand into the stratosphere.
Communications Services
Buzz doesn’t cut it.
We go for the roar.
WCG delivers world-class public relations and corporate communications services, all geared toward building visibility and value for your company, product or franchise. No one is better at pinpointing media channels—old and new—that will get your target audiences talking.
From data communications and product launches to investor relations and crisis communications, we make it happen. Our extensive experience lets us partner with you as equals, so you always get straight talk and genuine insight. And because we keep our eyes trained on the healthcare industry, we keep you ahead of the curve. WCG has your back—and delivers real results.
- Advocacy Relations
- Clinical Trial Positioning and Recruitment
- Corporate Communications
- Crisis Communications
- Direct-to-Patient Education and Marketing
- Grassroots Outreach
- Investor Relations
- Media Relations and Training
- Product Communications
- Regulatory Communications
- Internal Communications
- Market Access
- Medical Education
Digital Services
We’re wired. Are you?
Technology is constantly changing, but the need to have an online presence is here to stay. There’s no one template for success when it comes to a digital strategy. Our team develops an interactive approach that works for your brand, your audiences and your goals. From dashboards to microsites to mobile apps— we cover it all.
- Digital Strategy
- Website Development
- Content Management
- Custom Application Development
- Search Engine Optimization and Marketing
- Branded Microsites
- Flash/Flex
- E-Commerce
- Dynamic Landing Pages
Creative Services
Dare to be different.
The WCG creative studio infuses life into brands with provocative visual identities that always hit the mark. You can count on our creative team to bring a fresh, vibrant viewpoint to all of your brand development and integrated marketing programs.
Distinct and compelling, our visual imagery and creative copy will punctuate your brand, driving home your unique message. At every stage of the project, our team works closely with you to ensure that your brand grabs the attention it deserves in all of your marketing channels.
- Advertising
- Brand Development
- Collateral
- Event Materials
- Exhibit Graphics
- Identity
- Motion Graphics
- Packaging
Social/Analytics Services
Turning insights into action.
Millions of your customers are online every minute, looking for information and exchanging opinions. WCG wires you into the very pulse of these conversations and helps you spark new ones. Our social media and analytics practice finds conversations that are relevant to your business—and then helps you join and influence them.
- Analytics and Monitoring
- Influencer Identification
- Content Creation and Engagement
- Online Content Syndication
- Social Media and Interactive Policy Development
- Social Media Training, Mentoring and Education
- Video, Podcast and Vlog Development and Production
- Proactive Issues Management
- Big Data Solutions
Healthcare Technology & Transformation Services
Transforming healthcare? We can help.
With deep experience in both healthcare and technology, WCG works with clients at the intersection of both industries to tell the story of how they are enabling change throughout the nation’s healthcare system. We use the most innovative communications analytics, content, engagement and strategic consulting services to get our clients results. Our client work is without peer and showcases our truly unique ability to engage the audiences you care about most: CIOs as well as M.D.s, gadget gurus and journal editors, experts across industry, government and academia, health IT evangelists and critics, nurses that tweet and patients that blog. Whether clients are driving physician adoption and meaningful use of electronic health records, engaging patients via mobile and social media platforms, or developing new models of care, WCG has the deep domain experience to meet this sector’s rapidly growing communications needs
- Product Marketing
- Branding
- Corporate Communications
- Influencer Analysis and Ranking
- Media, Analyst and KOL Relations
- Conversation Analytics
- Messaging & Positioning
- Content Development & Syndication
- Thought Leadership